Recognizing what an employer goes through when searching for qualified candidates places the job seeker in a distinct advantage. With this in mind, spend a few minutes to get inside the mind of an employer
Yesterday was a day of mixed results, and I remain unsure as to the path to find qualified individuals who are seeking more than a temporary job. As discussed previously, I was leaning to creating a post in the local newspaper…
I wanted to place an advertisement for no more than two weeks, specifically for Sunday. But first, a quick slice of a background. Our Sunday classified occupies (at most lately) two full pages and is getting thinner by the week (almost to the point of being comical—in a very sad way). When my bookkeeper informed me of the cost, I no longer wondered why two pages seem to be the maximum. You guessed it! The cost of a posting in this section was way out of my expectations. True enough, prices have gone up since the last time I placed an order but placing a tag over $1,000 is a bit wasteful (to me). Without further encouragement, the Orlando Sentinel lost me as a potential customer (at least for now).
With the newspaper no longer in the picture, I had Tania check out the prices for an Internet job posting site—at this point and to be politically correct, all I can say is OUCH. Without doubt, no wonder the unadvertised job market attracts most job positions…the lesson to learn for job seekers at this point is the potential power of networking, door-to-door knocking, and contacting companies directly (even if there are no job postings listed). Perhaps less said is the path I shall take and will go on to my next step.
What’s my next step? You guessed it, I went on LinkedIn and am contacting my network of “friends” in hopes they will lend a helping hand. Thus far, I have received several good prospects. But I did not stop at LinkedIn, I went to several other sites, artists-saure.com (this is a new site developed for artists and writers—a nice place to check out), and also contacted the Workforce office. Another avenue (suggested by a fellow resume writer) was to post an ad on Craigs List. Being new to this, I submitted with a bit of reserve. Needless to say, this free site has produced a good number of potential candidates.
I plan on using my network of friends and free sites for another week and will let you know how it goes Monday.
In the interim, for student or person seeking a job change or are in a career transition, do not simply rely on the advertised market. Make contacts by going to your career services department and other job assistance programs.
Think of it this way, if you were an employer on a limited budget, how would you attract qualified candidates? Do yourself and your potential employer a favor, take an initiative and take the first step. Send introductory letters and follow up on regular intervals. Employers want good candidates but do not want the expense in finding them. If you can take the expense out of the element, you are head and shoulders above the competition.
Gotta go for now as several more resumes from free and networking sources are pouring in.
I will keep you up to date as this saga continues…